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Real-Life Instagram Camera on the way?

March 5th, 2013        

Real-Life Instagram Camera on the way?

It was a concept last year, but this time it doesn’t look like a conceptual design but a real-life Instagram camera – to be called Socialmatic. Socialmatic and Polaroid is planning on releasing this device next year – a camera where you capture, choose filters and posted them up to your social media or print it out directly.

Technical specifications include: an Instagram icon-shaped body, lens, touchscreen and printer. According to Antonio De Rosa, CEO of Socialmatic: “We are so proud to work together with C & A and Polaroid, giants of digital photography. It’s been a long and difficult negotiation but we were strongly motivated to reach an agreement to create a small revolution in digital photography. This mix of Hardware and Software, together with our brand new photo social network will fill the gap between virtuality and reality.”

Video after the break.

[via Techeblog]