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ARM plans to invade the notebook market, estimate 50% by 2015

May 31st, 2011        

ARM plans to invade the notebook market, estimate 50% by 2015

The ARM processors are getting stronger and stronger by the year. The market is already invaded by dual-core ARM processors since the end of last year, and Nvidia is already sampling some quad-core Kal-El SOC to manufacturers. Apple is also said to be testing ARM processors on their MacBook lineups. But ARM has a big ambition.

The company’s president, Tudor Brown, has just appeared at Computex to declare that ARM wants to conquer the “mobile PC market”, where the company currently only has a 10 percent share. He’s aiming for 15 percent by the end of this year, and an Intel-provoking 50 percent by 2015.

50-percent is quite an achievement, but it depends on how strong ARM processors can go. We assume that ARM will be aiming at the low-voltage notebooks and netbooks at the moment, and if Nvidia’s quad-core Kal-El is as strong as Nvidia says, then the midrange notebooks may actually be powered by ARM processors very soon too. But four years is quite a long stretch, I’m pretty sure the giant chipzilla won’t be sitting quietly in these four years.

SOURCE via PCWorld

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