That’s true, more ladies hooking up with PSP nowadays, that’s why today Sony announcing its new Lilac PSP, targeting at female gamers. It Lilac PSP will debut as part of a $199 Hannah Montana Entertainment Pack.

Hannah Montana PSP Entertainment Pack — As part of a new focus on expanding the PSP market to female gamers, SCEA will launch this new bundle in July. The pack includes the introduction of the “Lilac” PSP system, Disney Interactive’s Hannah Montana PSP game (an exclusive dancing and rhythm action game for gamers to design the show and go on tour as the teen icon), a selection episodes from the Hannah Montana TV series on UMD, a 2GB Memory Stick PRO Duo, and stickers to customize the PSP.

— Press Release

Besides that, there’s also Assassin’s Creed(TM) PSP Entertainment Pack announced

– Assassin’s Creed(TM) PSP Entertainment Pack — Ubisoft will debut an exclusive installment of the popular Assassin’s Creed franchise on PSP later this year. To commemorate this highly anticipated title, SCEA will launch a new bundle that includes the game, a “Piano Black” PSP, and other content that will be announced later.

[via Engadget]