Creative has just released a new ear-bug, the ZEN Aurvana In-Ear Earphones featuring AuraSeal noise isolation technology that immerses you in accurate and detailed music playback by blocking out up to 90% of ambient noise. It is constructed in a double-injected enclosure with a high-class finishing that is aesthetic and yet robust. It weight only 13 gram, the lightest in its class and it will be available in Singapore for only USD99.99 and going to hit Malaysia pretty soon.

[DigitalMediaThoughts Via Engadget]